We are looking for a motivated Meta Ads Executive with 0–6 months of experience to assist in planning, executing, and optimizing advertising campaigns across Facebook and Instagram. The ideal candidate should have a basic understanding of Meta Ads Manager, audience targeting, campaign optimization, and digital marketing concepts, along with a willingness to learn and grow in performance marketing.
Responsibilities
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Assist in creating, managing, and optimizing Meta (Facebook & Instagram) ad campaigns.
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Set up campaigns, including audience targeting, budgets, and campaign objectives.
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Monitor campaign performance and prepare basic performance reports.
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Analyze campaign metrics such as CTR, CPC, CPM, CPA, and ROAS.
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Coordinate with the creative team for ad creatives and campaign requirements.
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Conduct audience and competitor research to improve campaign performance.
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Work on the Meta Pixel tracking setup to ensure accurate tracking of key events, lead submissions, and campaign conversions.
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Perform A/B testing to optimize campaign results.
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Maintain campaign documentation and stay updated with Meta Ads trends and policies.
Requirements
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Bachelor's degree in Marketing, Business Administration, or a related field.
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0–6 months of experience or internship in Meta Ads or Digital Marketing.
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Basic knowledge of Meta Ads Manager and Facebook Business Manager.
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Understanding of campaign objectives, audience targeting, and budgeting.
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Familiarity with digital marketing metrics such as CTR, CPC, CPM, CPA, and ROAS.
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Strong analytical, communication, and organizational skills.
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Ability to manage multiple tasks and meet deadlines.
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Proficiency in MS Excel or Google Sheets.
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Meta Blueprint Certification will be an added advantage.
Application Process: Interested candidates, please submit your resume at hr@digitechindia.co or contact us at (+91 7898246313)
