Hot Styles Online saw a huge boost in their sales by using a custom SEO strategy we put in place. Their Return on Investment (ROI) improved by 119% by implementing effective SEO strategies. We achieved this by picking the most relevant, improving their content, and making sure their website showed up more often when people searched online. This made their brand more visible and their online sales grew significantly. If you're looking to grow your online store, this approach could work wonders for you too! So, let’s check out the case study.
Hot Styles Online, a leading eCommerce store, teamed with us to grow their online sales. They faced challenges to compete in the crowded online marketplace. They need a strategy that increases their online presence and converts the visitors into paying customers.
By understanding their concerns, our team of experts created a customized SEO strategy by focusing on several factors, such as keyword research and analysis, on-page & Off-page optimization, content creation, and other SEO best practices.
In just 12 months, our efforts helped them achieve a 119% ROI by properly implementing a custom SEO strategy. The result indicates how a perfect SEO strategy can improve the sales and ROI of Hot Styles Online in the eCommerce industry.
Hot Styles Online wanted to improve its online presence and traffic to improve their sales. However, the eCommerce market is full of competition, and a good SEO strategy is the best way to improve their online presence. They partnered with DIGITECH India to improve their sales while keeping their digital marketing cost low.
We analyzed the current performance of Hot Styles Online and identified the areas that needed improvement. With a 12-month focused SEO strategy, we optimized their website to make it SEO and user-friendly. There are some other SEO aspects given below that we focus on to ensure better performance:
Focusing on the target audience, we identified and optimized the keywords. The goal of optimizing the keyword is to make sure the website attracts the right audience.
Our experts implemented on-page SEO best practices, including product description optimization, meta tags optimization, page speed, URL, and other factors. With on-page SEO optimization, we make sure the website is friendly to search engines and helpful for users.
We aim to engage visitors by offering user-first, valuable content, including blogs, and product descriptions, to drive traffic organically. By optimizing the content, we ensure better user engagement and increase the user time spent per visit.
We track the performance of their website using various tools, such as SEMrush and Google Analytics. With continuous monitoring and detailed reporting, we make the right decisions to ensure better performance and quality traffic.
We create a customized SEO plan focusing on businesses and their needs to improve the website's ranking and visibility on search engines. Our strategy focuses on specific goals, target audiences, and best practices. This approach helps us to drive more organic traffic and increase sales.
To identify and fix the technical issues affecting website performance, we conduct a thorough audit. From slow loading speed to mobile-friendliness, we make sure your website works perfectly for search engines and users.
For any business, keywords are the cornerstone that sets a foundation to attract the relevant audience. We find out the right keywords that the target audience is searching for. By focusing on high-traffic, low-competition terms, we ensure your website attracts potential customers.
We optimize the content to make it intent-based, informational, and SEO-friendly. By improving blog posts, product descriptions, and other web content, we ensure visitors stay on your site longer and find what they need. This way, we ensure better user engagement.
We track your website’s performance with Google Analytics to measure traffic, conversions, and other key metrics. With detailed reporting, we understand what’s working and what needs improvement. This data-driven approach helps us in information-based decision-making.
We improve the website design to make it user-friendly to improve the user’s experience and turn them into loyal customers. We observe how people use the website and make changes to help them do what they want, like buying something or signing up. This helps the online store make more money and get better results.
We achieved 119% ROI by implementing the step-by-step SEO approach:
SEO Audit & Technical Optimization: By conducting an in-depth website audit, we resolve all the technical issues that affect the search engine visibility. We also ensure that all the technical aspects are aligned with the best SEO practices.
Keyword Optimization & Content Strategy: We optimized the website using high-traffic and low-competition keywords, using actionable conversion-focused content that engages the target audience.
Continuous Monitoring & Adjustment: We track the performance and adjust our strategies as per the needs to ensure better performance and higher sales. Continuous monitoring and adjustments help us to capitalize on high-performing elements.
With continuous efforts and constant dedication, our SEO expert’s custom strategy resulted in 119% ROI. The 12-month-long project not only improved the visibility but also converted the visitors into paying customers to ensure sustainable growth for Hot Styles Online.
DIGITECH India has made a huge difference for our business. Their knowledge of Facebook Ads and SEO helped us get more leads and made our online presence much stronger. We’ve seen great results and are happy with their work. We definitely recommend them!
“I can't express enough gratitude for the outstanding results we achieved with the help of the DIGITECH India team. Their strategic approach, incorporating SEO, content marketing, and Google advertising, resulted in an incredible 600% return on ad spend within just 38 months. Working with DIGITECH India has not only increased our web visibility, but also altered our business. I wholeheartedly suggest their services to any organization looking for extraordinary and measurable outcomes.”
Mike Marketing Chief, (American Express)
“I am thrilled to commend Digitech India for their exceptional SEO and audit services. Their meticulous approach and strategic insights have remarkably elevated our online visibility and performance. A truly dedicated team that consistently delivers outstanding results!”
Sean O’Dwyer Fractional Marketing Director, Jay&Jak
“Digitech India's expertise in modifying store listings for ASO has been truly exceptional. Their strategies have not only boosted our app's visibility but also led to a significant increase in conversion rates. Highly recommend their services for remarkable results!”
Mohit Atray Founder, Digital Prescription Maker LLC
“They completed all tasks to a high standard. They are very competent in their field and I noticed some increase in my Google Ads conversions in the time they were completing the contract. They were quick to respond to messages as well.”
Janine Nairn Creative Director, Beautiful Spaces Interior Design
“The team understood our goals and created a plan that worked perfectly for us. We saw a huge increase in traffic and sales within a short time, and our online presence is stronger than ever!.”
Kerline Henry
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